As a Digital Marketing Strategist, Karen works with established business owners who want to focus on providing value to their ideal clients.
Karen uses a proven process based on the Buyer’s Journey concept to identify what content the prospect needs as they discover, evaluate, and make the purchase decision. The resulting Digital Marketing Strategy positions that content across the digital footprint (social media, website, and follow-up email marketing) where the prospects can find it!
Karen collaborates with website developers, graphic designers, social media consultants, content writers, and other specialists who recognize how a comprehensive Digital Marketing Strategy improves the effectiveness of what they provide to their clients. She often serves as a Project Manager to coordinate the Digital Marketing implementation for clients.
Karen also contributes to world peace by volunteering with AFS, an international exchange student organization. Ask her how you can get involved too! www.afsusa.org.