{"id":350,"date":"2024-09-15T21:31:05","date_gmt":"2024-09-16T01:31:05","guid":{"rendered":"https:\/\/rochester.wordcamp.org\/2024\/?post_type=wcb_session&#038;p=350"},"modified":"2024-09-15T21:31:05","modified_gmt":"2024-09-16T01:31:05","slug":"so-youve-published-your-website-now-what-essential-tools-and-strategies-for-securing-and-optimizing-your-new-website","status":"publish","type":"wcb_session","link":"https:\/\/rochester.wordcamp.org\/2024\/session\/so-youve-published-your-website-now-what-essential-tools-and-strategies-for-securing-and-optimizing-your-new-website\/","title":{"rendered":"So You&#8217;ve Published Your Website, Now What? Essential Tools and Strategies for Securing and Optimizing Your New Website"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Your website is live\u2014what\u2019s next? In this session, we\u2019ll explore the five key actions to take after launching your website to ensure it is secure and visible. We\u2019ll compare and contrast different tools for each critical step, giving you the flexibility to choose what works best for your needs.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Learn how to set up backups using options like UpdraftPlus  or WP Timecapsule and securing those backups in a cloud environment like Dropbox or AWS, and review update strategies with tools like BlogVault. We\u2019ll also discuss the importance of using staging environments such as InstaWP or Local by Flywheel to safely test updates before applying them to your live site.<\/p>\n\n\n<p class=\"wp-block-paragraph\">On the security front, we\u2019ll cover options like AIO Security and SolidWP, and show how to implement captchas on forms and enforce two-factor authentication (2FA). You\u2019ll also gain insights into monitoring your site\u2019s performance using Google Analytics and Tag Manager.<\/p>\n\n\n<p class=\"wp-block-paragraph\">For SEO, we\u2019ll examine popular plugins like AIO SEO and Yoast, helping you optimize your site for search engines. Additionally, we\u2019ll talk about the importance of getting your website listed in key directories like Google Business Profile, so you can start appearing in local and organic searches.<\/p>\n\n\n<p class=\"wp-block-paragraph\">Whether you\u2019re new to website management or looking to refine your processes, this talk will provide practical insights into securing and optimizing your site using a variety of tools.<\/p>\n\n\n<div class=\"wp-block-wordcamp-session-speakers\"><span class=\"wp-block-wordcamp-session-speakers__byline\">Presented by<\/span><span class=\"wp-block-wordcamp-session-speakers__name\"><a href=\"https:\/\/rochester.wordcamp.org\/2024\/speaker\/ron-brennan\/\">Ron Brennan<\/a><\/span><\/div>","protected":false},"excerpt":{"rendered":"<p>Your website is live\u2014what\u2019s next? In this session, we\u2019ll explore the five key actions to take after launching your website to ensure it is secure and visible. We\u2019ll compare and contrast different tools for each critical step, giving you the flexibility to choose what works best for your needs. Learn how to set up backups &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/rochester.wordcamp.org\/2024\/session\/so-youve-published-your-website-now-what-essential-tools-and-strategies-for-securing-and-optimizing-your-new-website\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;So You&#8217;ve Published Your Website, Now What? Essential Tools and Strategies for Securing and Optimizing Your New Website&#8221;<\/span><\/a><\/p>\n","protected":false},"author":14710667,"featured_media":426,"template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"_wcpt_session_time":1728158400,"_wcpt_session_duration":3600,"_wcpt_session_type":"session","_wcpt_session_slides":"","_wcpt_session_video":"","_wcpt_speaker_id":[349],"footnotes":""},"session_track":[25],"session_category":[],"class_list":["post-350","wcb_session","type-wcb_session","status-publish","has-post-thumbnail","hentry","wcb_track-track-1"],"jetpack_sharing_enabled":true,"session_date_time":{"date":"October 5, 2024","time":"4:00 pm"},"session_speakers":[{"id":"349","slug":"ron-brennan","name":"Ron Brennan","link":"https:\/\/rochester.wordcamp.org\/2024\/speaker\/ron-brennan\/"}],"session_cats_rendered":null,"_links":{"self":[{"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/350","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions"}],"about":[{"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wp\/v2\/types\/wcb_session"}],"version-history":[{"count":3,"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/350\/revisions"}],"predecessor-version":[{"id":428,"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wp\/v2\/sessions\/350\/revisions\/428"}],"speakers":[{"embeddable":true,"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wp\/v2\/speakers\/349"}],"author":[{"embeddable":true,"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wporg\/v1\/users\/theoriginalrb"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wp\/v2\/media\/426"}],"wp:attachment":[{"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wp\/v2\/media?parent=350"}],"wp:term":[{"taxonomy":"wcb_track","embeddable":true,"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wp\/v2\/session_track?post=350"},{"taxonomy":"wcb_session_category","embeddable":true,"href":"https:\/\/rochester.wordcamp.org\/2024\/wp-json\/wp\/v2\/session_category?post=350"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}